Let’s face it, time is an entrepreneur’s most expensive resource. If you don’t make the most of it, that’s lost time you could never have back.
Unfortunately, many entrepreneurs struggle with being productive and creating a lead generation or digital marketing strategy that is not only efficient but also generates the results they want.
Are you one of those entrepreneurs? Is it time for you to revisit how you’ve been spending your time when it comes to planning for your business’s lead generation process? Would you like to find out how to generate leads and do more in less time?
If you answer yes to any of these questions, you’re in luck! You will learn all about these and more today.
You will discover:
Are you ready to get the results you want without burning out or feeling like you don’t have enough time for other aspects of your business? Try any of these digital marketing strategies and let us know how it works out for you!
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“Welcome back to the show!
We all have limited amounts of hours in a day we can work. And if you’re like most entrepreneurs, you want to achieve the most in that time.
In this episode, we are going to go through 7 digital marketing strategies that are not only going to make your days more efficient, they’ll also give you huge benefits in the long run.
My name is Istvan Bujdoso and this is The 47 Marketing Show that reveals smart tips and efficiency hacks for busy entrepreneurs to get more marketing done with less work and in less time.
I’m going to go through the 7 digital marketing strategies in no particular order but I’ll leave the best for last.
The strategy that keeps making the biggest impact in our business every day so make sure to stay till the end. And now, let’s jump into the list:
Content Repurposing. Publishing content consistently is more important than ever before for any businesses and entrepreneurs.
The world has been going towards a virtual and digital economy for a while and the past 1-2 years accelerated that process a lot.
If you look around for a minute, quite quickly you can realize there are many different platforms where you can publish like YouTube, Facebook, Instagram…
LinkedIn, TikTok, podcast platforms, your blog, and so on. All of them are somewhat different, the ways you can post on them the formats that you can use like long videos…
…short videos, landscape/square/portrait formats, audio, images, written contents in various lengths, and so on.
Even just producing content for one platform and in one format can be a big challenge for entrepreneurs.
And that’s why content repurposing is such an amazing marketing strategy that helps get more done in less time. Just imagine this, you record one video and shoot a few photos.
Then turn that into multiple short and long videos, multiply the images in various sizes and formats, turn the video into multiple written contents, and so on.
That way, with the effort of one video and a few photos, you can end up with 15-20, or more content assets that are optimized for the various platforms and formats.
This is how content repurposing can save you a lot of time, while you can get more marketing done as well.
OK, the next digital marketing strategy on the list is the easiest and simplest one of all and at the same time, the quickest to start with…
and it can have a huge impact on your business short and long term as well. And that strategy is Get Interviewed On A Show. Think about shows hosted on YouTube, podcast platforms, and Facebook.
You can reach out to 10, 20, 50, or more shows today, and be on one of them in a couple of days without any big effort.
If you’re wondering why anybody would interview you simply because they want good content and you can give them that.
In the beginning, you may not be able to get onto the biggest shows, but there are plenty of smaller ones with a good amount of consumers.
Target shows that already have your target audience whom you can give value to, and it’s worth getting in front of them.
You’ll also see opportunities to return to the shows where your content was popular. You can also leverage them as content, and share them with your own audience.
Over time, the door will open to the bigger shows as well. And if you get interviewed consistently, over time you’ll reach more and more people.
Considering the efforts you need to put in and the rewards you can reap, it is one of the most efficient marketing strategies to grow your audience.
OK, the next on the list is Interview Experts. It is quite an efficient way to create new content for your audience and get some exposure to new audiences when the interviewees promote it.
If you feel you’re not an expert in your area yet, then interviewing others is also a great way to learn from them and start earning your expert status through this process.
It takes time to build your own show but each and every interview you publish will work for you 24/7/365 days to keep building your audience, even when you’re doing other things.
Over time, they will get to know you, like and trust you, which will help you get more clients.
Before we move on to the next on the list, click on the like button right now to support us to create more episodes just like this one. Thank you for your support. Now, let’s get back to the list.
Summits. Either getting involved in a summit or organizing one is a great marketing strategy. Normally, on a summit, there are 10, 20, 30 speakers and all of them promote the event.
So when you get involved in one, it will help you to reach audiences you wouldn’t be able to reach otherwise. Usually, a summit goes down on specific dates.
And the recorded summit is being used for further marketing. So you do your part once, and it will keep getting you in front of people for a while.
Can you see why this is a great strategy to get more marketing done with less time and work? While organizing your own summit is more work from your side it is a great and efficient marketing strategy.
You do the summit once, and you can use it for a long time as a digital product in a sales funnel that can generate leads and income for you on autopilot.
OK, the next strategy on the list is Do Collaborations. Collaborate with another expert in your area to do webinars, or Facebook lives, or digital products.
It’s a great way to cut the work and time in half, and multiply the reach at the same time. Before, we move onto the best digital marketing strategy on this list.
The strategy that keeps making the biggest impact on our business.
Before that, let me share with you another efficient strategy, which is the Affiliate Programme. If you have a great offer you sell online, you can create a win-win affiliate program.
Through which your affiliates can give something to their audience like an amount or percentage off, or a bonus and get commissions for themselves for every new customer they bring you.
While building and managing, an affiliate program requires effort from you, overall it can save you a lot of work and time on the marketing side.
OK, here’s the best strategy on this list The A.D.S. Efficiency Framework.
As I mentioned earlier, this is the strategy that keeps making the biggest impact on our business every day. The combination of automation, delegation, and systems.
Automations are software that you can use to get certain tasks done on autopilot. From lead generation, through email marketing, and many other marketing and business activities.
Delegation is passing activities onto your team who can help you to carry out tasks that can’t be automated.
And the systems are the guides that tell what, how, and when things have to happen in your business, especially when you’re not there.
With the combination of these 3 elements, besides your marketing can run much more efficiently.
You can also completely replace yourself in your business, which is the ultimate way to get more done with a lot less of your own time and work.
If you’d like to learn more about how you can replace yourself, check out the links in the description to some other episodes of this show.
If you enjoyed this video, click on the like button. It helps the channel a bit.
And make sure to subscribe and hit the bell so you get notified of future videos just like this one.
Thank you for watching. And see you in the next one.”
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Istvan Bujdoso (47istvan) - Helping entrepreneurs to automate their lead generation... 47funnelsecrets.com